Coach firm on the move -- to free up key site in Mablethorpe town centre

A long-established coach company in Mablethorpe has booked a ticket to a bigger site, allowing it to grow and freeing up a key location in the town centre.

Grayscroft Coaches has made the move from its Victoria Road depot to new premises on Enterprise Road. The relocation has been facilitated by the Connected Coast project, with help from government money through the Towns Fund.

The switch also results from public opinion, which identified a desire to remove unnecessary congestion in Mablethorpe town centre, especially during the peak holiday season.

But Grayscroft is happy because the relocation also ensures that the business – and the employment it creates – remains in the local area, with the exciting potential for expansion.

The handsome, new headquarters of long-established Mablethorpe company, Grayscroft Coaches.placeholder image
The handsome, new headquarters of long-established Mablethorpe company, Grayscroft Coaches.

The ownership of the firm’s previous depot has now transferred to East Lindsey District Council, which is looking at various options to develop the site and make best use of it.

The council’s first priority is clearing the site to get it ready for its new use, and work will take place on this in the coming months.

Chris Baron, chair of Connected Coast, said: “We are pleased to support the relocation of Grayscroft Coaches and the acquisition of the town centre site because they bring a number of significant benefits.

“They allow a key plot of land in the town centre to be developed for a new use for the community, and they support an important local business to grow in Mablethorpe.

Inside the garage at the new depot of Grayscroft Coaches on Enterprise Road, Mablethorpe.placeholder image
Inside the garage at the new depot of Grayscroft Coaches on Enterprise Road, Mablethorpe.

“It is fantastic that the relocation and acquisition are now complete, and I look forward to seeing the Victoria Road land developed to meet local needs.”

Coun Steve Kirk, the district council’s portfolio holder for coastal economy, said: “This project demonstrates our commitment to supporting local businesses to grow and thrive while creating new opportunities for regeneration in our town centres.

"By helping Grayscroft Coaches relocate to larger premises, we have enabled a well-established employer to remain in Mablethorpe with the space it needs for future expansion, safeguarding jobs and supporting the local economy.

“At the same time, the transfer of the Victoria Road site to the council gives us the opportunity to explore how this important location can best contribute to Mablethorpe’s future, supporting wider ambitions to strengthen connectivity, attract investment and enhance the town for residents and visitors alike.”

The smart booking office at Grayscroft Coaches' new base.placeholder image
The smart booking office at Grayscroft Coaches' new base.

Ashley and Nigel Barker, directors of Grayscroft Coaches, said: “We’re pleased to make the move to this new site, and we’re so grateful to Connected Coast and the district council for all their support.

“We are proud to be based in Mablethorpe and to be part of this community. Now, from our new bigger site, we have the space to grow and thrive.

“Relocating to larger premises has been an aim of ours for many years now. However, there has never been a viable and sustainable option.

"Thanks to the support of Connected Coast and the council, that dream has now become a reality. We are incredibly grateful for all the support we have received.”

Grayscroft’s new site on Enterprise Road paves the way for further expansion and more jobs, benefitting the local economy.

In addition, another local company, Rotaset Printers, has been positively impacted too by moving to more suitable premises from Grayscroft’s new base.

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