Free Instagram courses for businesses in Lincolnshire, particularly those in the tourism sector

The offer comes courtesy of Business Lincolnshire – the business arm of the Greater Lincolnshire Local Enterprise Partnership – and destination marketing experts Visit Lincoln.

With one billion active users, Instagram is one of the most popular social media platforms and considered to be an essential tool for small businesses, Business Lincolnshire says.

With the right social media marketing strategy, businesses can promote products and services, boost their brand, and increase sales on the platform, the organisation adds.

The course is aimed at the tourism, hospitality and leisure sector, but is appropriate for all businesses – especially small and medium-sized operations involved in retail, health and beauty, food and drink, and arts and crafts.

The course launched last Monday, but businesses are invited to work at their own pace with no time restrictions on starting or finishing.

The learning is delivered via a series of e-learning bundles, podcasts and webinars.

* For more information on the project, click here.