Global excellence award for quad-bike experts based in Horncastle
A thriving company based in Horncastle is celebrating a global award in the world of quad-bikes.
Quadzilla Ltd is already well established as the UK’s largest importer of road-legal and off-road quads, buggies and ATVs (all-terrain vehicles).
It is the distributor in the UK and Ireland for the Chinese firm, CFMOTO, which is a world-renowned powersports manufacturer, well-known for its cutting-edge design, robust engineering and premium features at competitive prices.
This month, the Quadzilla team travelled to the south of France for the CFMOTO global distributor conference and new-product launch, which brought together distributors from around the world, all focused on driving the brand forward.
And the team was delighted to receive the CFMOTO global marketing excellence award, standing out among distributors from across the world.
Head of marketing Jasmine Kent said: “It was a moment we are incredibly proud of. Looking around the room, we were surrounded by larger countries with huge dealer networks and customer bases.
"We’re not the biggest, not by a long shot, but that’s never been the point. We’ve always believed that success doesn’t come from size.
"Instead it comes from mindset. We think big, move fast and aren’t afraid to do things differently.
"That mindset has driven the growth of CFMOTO UK and Ireland, pushing us to challenge the norm, try new ideas and shape the brand to suit a market that looks very different from others around the world.
"It is one rooted in agriculture and often operating in harsh, demanding environments, where our machines perform exceptionally well.
“The award reflects the ongoing efforts of Quadzilla and the whole CFMOTO UK and Ireland business.
"We are committed to truly understanding and working with our audience, which has been instrumental in the brand’s growth.
"The company also acknowledges the vital contribution of its dealer network and its customers, who continue to support and believe in the brand.”
Quadzilla was born more than 25 years ago out of a passion for motor sports and racing. It has grown organically with a strong network of dealers across the UK.
From its dealers, you can buy motorcycles, scooters, quad-bikes, utility vehicles, side-by-side buggies and dirt-bikes, all tested by the Quadzilla team before being imported.