Lincolnshire Fire and Rescue dispatched nine appliances, including both its aerial ladder platforms, to the scene after being alerted to the fire shortly before 4pm. It is said to be taking place in a derelict building and led to the evacuation of the nearby Quayside Hotel.
5. London Road fire
An aerial platform was among the appliances deployed to the scene. Photo: DS
6. London Road fire
Members of the public watch the blaze from a distance. Photo: DS
7. London Road fire
The view from the police cordon in London Road. Photo: DS
8. London Road fire
The smoke from the fire could be seen from some distance away. This was the view from the end of Broadfield Lane on the far side of the A16. Photo: DS