Organisers declare Lincolnshire Show Online ‘a huge success’

More than 60,000 page views were recorded yesterday (June 24) for the first ever Lincolnshire Show Online.

Crowds at the Main Ring at a previous Lincolnshire Show. EMN-200625-152753001
Crowds at the Main Ring at a previous Lincolnshire Show. EMN-200625-152753001

The action-packed day, which was designed to suit all ages and tastes just like the traditional show, was filled with virtual entertainment, online networking, live music, cookery demonstrations and much more.

Although the 136th show took place on a website rather than on site at the Lincolnshire Showground, the typical show format remained the same where online visitors were able to explore six different zones including Main Ring and Aviation, Education Zone, Lincolnshire Kitchen and Food Court, Trade Exhibitors, Agriculture Zone and Countryside and Heritage Area.

The Lincolnshire Show Online also raised £1500 from the promise auction with all proceeds donated to the Lincolnshire Showground’s five chosen charities -Lincolnshire Agricultural Society, Lincolnshire Rural Support Network, St Barnabas Hospice, Lincs & Notts Air Ambulance and the Jon Egging Trust.

Jayne Southall, CEO of the Lincolnshire Agricultural Society, said: “We are absolutely delighted with the success of the Lincolnshire Show Online.

“We have been blown away from the support received from our partners, sponsors, exhibitors and of course the Lincolnshire community.

“The Lincolnshire Show has historically always provided the opportunity for the people of Lincolnshire and beyond to come together in one place and celebrate the county’s heritage. Despite the show not taking place at the Showground, we were still able to provide that experience for everyone online.

“As a non-profit making charitable organisation, the Lincolnshire Agricultural Society is passionate about promoting and supporting education, food and farming within the local Lincolnshire community through all of our events, and the Lincolnshire Show Online did exactly that.

“We would like to say a huge thank you to everyone who joined us at the Lincolnshire Show Online, it’s one we will remember for years to come and we hope to see you in person next year on 23 and 24 June for the 137th Lincolnshire Show.”

The Main Ring and Aviation Zone was the most popular area of the online show, featuring entertainment from the Red Arrows, RAF Falcons and Broke FMX.

The exhibitor page was the next favourite, which featured almost 100 exhibitors, including a mixture of food and drink producers, arts and crafts, education, agricultural machinery and products, retail and professional services.

The Lincolnshire Kitchen and Food Court proved to be a popular hit, with cookery demonstrations from celebrity and award-winning chef Rachel Green, Steven Bennett the Lincolnshire Chef, Dominic Franks from Belleau Kitchen and Scott Adam from The Wood Shed Pizza Company.

The Lincolnshire Show Digital Breakfast and Community Conference took place in the morning called Connecting Lincs: The Future, which saw hundreds of businesses across Lincolnshire come together to focus on the county post COVID-19 and beyond.

The online networking event, hosted through Zoom, also featured The Black Farmer Wilfred Emmanuel-Jones as keynote speaker.

The Lincolnshire Show 2021 will take place on June 23 and 24.

The Lincolnshire Showground team partnered with CityX, Gusto Homes, Cartwright Communications and TRS Design to help bring the Lincolnshire Show Online to life. Sponsors included Woldmarsh Producers Ltd, Branston Ltd, Lincolnshire County Council, Harper Adams University, Thompson & Richardson, Duckworth Motor Group, Krantz Designs, JH Walter and Streets Chartered Accountants.