LIVES launches Christmas film telling Will’s story
The Greatest Gift tells Will and his family’s story after he was seriously injured in a road traffic collision and shows why support for LIVES volunteers matters this Christmas.


LIVES has launched its Christmas film, The Greatest Gift – Will’s Story. In the film, Will, his parents Sue and Gavin, and his sister Lorna share how a serious collision affected their family and reflect on the care and support they received.
The crash happened on the night of the Strictly Come Dancing final. When Gavin reached Will at the scene, he was cold and badly injured. LIVES responders helped care for him before he was taken to hospital. After a difficult time in hospital, Will returned home on Christmas Eve, which was also his dad Gavin’s birthday.
His mum Sue said: “The greatest gift we received that Christmas was having Will back with us, safe and sound.”
“Without the professionals that were there that night, I probably wouldn’t be where I am today,” says Will.
The film tells a deeply personal story, while also highlighting the work LIVES volunteers do across Lincolnshire throughout the year. During the 2025 festive period, between Christmas Eve and New Year’s Day, LIVES volunteers were dispatched to 88 medical emergencies, including six road traffic collisions.
The film cost LIVES £0 to produce, so every donation made through the campaign goes directly to LIVES. Donations help provide volunteers with the training, equipment and support they need to respond to medical emergencies in their communities.
Will and his family have generously shared their story to help others understand the difference that support can make. Watch The Greatest Gift – Will’s Story and donate to help LIVES volunteers be there for people across Lincolnshire this Christmas: lives.org.uk/the-greatest-gift