Vanarama agree sponsorship extension with National League

Deal to last until 2025...
Boston United will continue to play in the Vanarama National League North.Boston United will continue to play in the Vanarama National League North.
Boston United will continue to play in the Vanarama National League North.

The National League will continue to be backed by Vanarama after agreeing a sponsorship extension.

The deal will see the company will continue as title sponsors through to the 2024-25 season.

Meanwhile, BT Sport will continue to provide coverage of the Vanarama National League over the next three seasons.

Since taking over title sponsorship of the National League in 2014, Vanarama has actively raised the profile of the League through innovative campaigns such as MANarama which helped raise more than £200k for Prostate Cancer UK.

During the Covid pandemic Vanarama set up a Covid support helpline for National League clubs - which includes Boston United - and local businesses applying for any of the Government financial schemes.

Chairman of the National League, Brian Barwick, said: “We are delighted to continue our title sponsorship with Vanarama and thank them for their steadfast support during the past 12 months.

“This enhanced arrangement will take our partnership up to 11 years. That speaks volumes about the confidence we both have in each other."

Vanarama CEO Andy Alderson said: "We’re delighted to continue our relationship with The National League.

“We have a great affinity for this level of football as it really helped us accelerate the growth of our commercial van leasing business back in 2014.

"Now in 2021 having just launched our new brand campaign we’re breathing a new lease of life into our sector.

“As we undergo huge growth across our personal car leasing business, we wanted to show our commitment to do the same for grassroots football.

“The clubs and communities at this level have gone through very hard times, we hope that our investment will offer some stability and hope as we all work through the covid pandemic together.”

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